Learn From: The First Step To Becoming A Fantastic Spokesperson

Market research serves as the foundation for informed decision-making, allowing businesses to make more informed choices regarding product development, marketing strategies, and overall direction. Without it, companies basically operate blindfolded, making assumptions that could prove costly. Every organisation operates according to a set of ingrained beliefs, which direct its receptivity to change, risk, and opportunity; therefore, it’s crucial to step outside of its viewpoint and try to see things from another person’s perspective. Market research reveals who customers actually are, not who we think they are, uncovering their demographics, preferences, pain points, and buying behaviours.

In many ways, Rajesh Subramaniam is a leader whose story runs parallel to the professional life of the late Steve Jobs. As a quiet and thoughtful leader, Rajesh revealed on his appearance of The Leaderonomics Show that he had been keeping tabs on his old company even after he’d left.