The Elephant and The Rider Theory, Why Leaders Should Emphatize | Trendsetters

Aug 18, 2025 • 5 Min Video
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Why do we make plans but struggle to follow through? 🐘👤

 

In this video, we break down the Elephant and Rider theory, a simple but powerful way to understand human behavior.

 

Through Sam’s story of trying (and failing) to jog in the mornings, you’ll see how logic (the Rider), emotion (the Elephant), and the environment (the Path) all play a role in real change. This isn’t just about habits, it’s a lesson in leadership. Great leaders inspire with vision (the “why”), guide with clarity (the “how”), and shape the path so progress becomes natural. If you’re looking to grow in motivation, leadership, or self-development, this video is for you.

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Ethan is currently the Head of Production at Leaderonomics. He hails from New Zealand, but loves his life living and eating in Malaysia. Deeply interested in the ways people think, connect, and create meaning, drawing on psychology, philosophy, and human stories. His work blends insight and curiosity, making complex ideas practical and engaging for everyday life.

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